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How Many Followers Do You Need to Make Money on Instagram?

In: Social Media

Opinions expressed by entrepreneur Contributors are their own.

that started simply as a photo sharing app has grown into a powerful digital app tool, thanks to brands and influencers Use to reach a broader audience. Today, Instagram has more than a billion monthly active users. About 80% of these users follow a brand, and almost 60% of them turn to Instagram to discover new products.

With the right knowledge and the right tools, this is possible Increase your followers and make money on this platform even if you are not a well-known celebrity. Here are five proven ways to make money from a decent number of followers on Instagram. You can combine these revenue streams to maximize your profits:

Related: 5 ways to turn your Instagram account into a revenue-generating machine

1. Sponsored Posts

use brands Influencer Marketing to promote their products because it is very effective. Instant fame says people trust word of mouth and content shared by people they know more than brands do themselves. As a result, shoppers look to peer recommendations when purchasing an item.

Because of this, brands are turning to influencers to promote their products rather than doing it themselves on their profiles. On the other hand, organizations that protect customers like the Federal Trade Commission (), requiring influencers to disclose sponsored posts or content to provide the transparency users crave.

You can Make money on Instagram if you have an already established community of engaged followers. Honestly, you don’t need a huge following to start earning as an influencer as brands are more focused on that engagement rate than following. Therefore, face-to-face interactions with your followers can attract more brands — which means more offers — even if your Instagram account has fewer than 1,000 followers. So, leverage those loyal followers who hang on to every referral you post to your account to find great brand partnership opportunities.

2. Affiliate Marketing

Sponsored Posts aren’t the only way to make money on Instagram. Working as an affiliate can help you monetize your account. In fact, you can publish sponsored posts on behalf of brands and their partners.

You make money from affiliate marketing when your follower buys a product that you recommended in your content or on your account. They can do this by clicking on the affiliate link or by using a promo code when purchasing the item. The brand tracks the number of sales made through your referral and pays a commission. This can be a percentage of the profit the company makes after these sales.

affiliate marketing can be an easier way to make money since you can start with the products you are familiar with or already using. To get started, simply research whether your favorite brands are part of affiliate marketing networks, fill out an inquiry form, and if approved, start promoting their products on your Instagram account and other channels.

Additionally, you can search for and join the best affiliate programs in your niche. Some of these programs include Amazon Associates, Shareasale, Impact, Clickbank, Sage Financials, FragranceNet.com, and BH Cosmetics. Simply include a clickable link in your bio or create clickable stories and continue promoting these affiliate links in your posts and profile.

Related: This is fueling the next wave of growth in affiliate marketing

3. Sell your own digital and physical products

Some Instagrammers make money from it Selling their own digital products. The good news is that this social media The platform focuses on visual things, and users go to Instagram for inspiration and to discover new products. Therefore, as long as your products have strong visual appeal, selling on Instagram is easier.

Some trending digital products on the platform are , LUTs, presets, fonts, typefaces, etc. The hottest physical products include beauty, apparel, accessories, home decor, outdoor and sporting goods. Alternatively, you can offer services such as fitness coaching, online classes, photography, prescriptions, etc.

Fitness enthusiast Lucy Davis sells eBooks on Instagram. The Instagrammer earned more than $22,000 from her eBook, which she created and marketed on Instagram. So if you are struggling to build followers to attract sponsored posts, try creating digital products and promoting them on Instagram. you will get more followers, keep them busyand they will probably buy your goods.

4. Serve as a brand ambassador

Sponsored posts are common on Instagram. However, some brands prefer to stick to the long-term Partnerships with influencers. As a result, they use them to promote their products as their brand ambassadors.

The high level of influencer marketing on Instagram makes it an ideal place to source brand ambassador. Therefore, you can look for ways to partner with big brands on Instagram to promote their products. These companies will send you free products to review and promote on your account. Lifestyle blogger Jay Alvarez posts videos and photos on his various channels. Brands invite him to be their brand ambassador – a great money-making opportunity.

Related: 6 instant tasks for Instagram influencers

5. Offer social media marketing services

brands have been added Social Media Marketing to their because of its strong sales potential. They use these platforms to promote their brand, products and services as they can find their target audience on these networks.

It’s not easy for brands to run ads or post engaging content on Instagram, and the competition is growing every day. However, with professional help, it is easy to cut through. For example: Instagram expert Jenn Herman offers social media marketing services to big brands. These services include training, consulting and social media strategy development. You can too Make money on Instagram by working with brands as a social media expert.

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